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Google Celebrates the Barcode’s Birthday with Creepy Logo

Posted by Ralph Bernardo on October 7, 2009

Use Google on October 7th and instead of some whimsical Google logo, you’ll see a nameless barcode:GoogleBarcodeAs Michael Arrington says on TechCrunch:

Google’s new logo is a barcode which, as far as we can tell, says “Google.” Today is the 57th anniversary of the first patent on the bar code. Inventors Norman Woodland and Bernard Silver filed the patent on October 1949, and it was granted, No. 2,612,994 (pdf), on October 7, 1952. The original patent was for a system that would encode data in circles (a bulls eye pattern), so that it could be scanned in any direction.

Just plain creepy in my opinion. Great way to handle those world domination rumors Google.

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  • jen
    I happen to have a barcode reader handy, and the barcode does, in fact, read as "Google." And yes, I am a geek.
  • TechCrunch (which we at Disinfo are big fans of) confirmed it is supposed to say "Google" but some debate about that is detailed in their story.

    As a book publisher, I have a barcode reader too. It's the sign of the BEAST! (ahem, international commerce...)

    Geeks are A-OK in my book, feel free to let us know how to improve Disinfo here.
  • Dan
    I'm glad someone checked now I can sleep
  • crei
    I had to use Bing today just because of the creepiness
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