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howard bloom
by Alex Burns (alex@disinfo.com) - November 10, 2002
As Senior Account Executive for two and a half years at The Howard Bloom Organization Ltd, I had the great experience of working closely with Howard and learning much from him. While in prior positions in the music industry I learned the outer techniques of publicity, it was not until I joined HBO that I understood the inner workings of what makes a successful campaign: digging deep beneath the surface to discover the person beneath the celebrity persona. Howard pioneered a form of music publicity so commonly employed today that one would think it is a natural 'given' in any successful career ~ that of creating, building and maintaining a superstar profile built on the public perception and acceptance of the artist's image and personality. His uncanny ability to delve into the inner psyche of his clients laid the foundation for the making of many musical giants. If it were not for the brilliant work of Howard Bloom in the realm of music business public relations, many a classic rock star would never have made it into the annals of The Hall Of Fame. I'm proud and grateful to have been one of Howard's Angels" and have had the opportunity to have learned from the master. Howard is an original, a master, and one of the all-time music business greats.
~~ Ida S. Langsam.

Robin Williams himself would sit down and shut up if forced to share the same country with this guy!
~~ Richard Metzger.

Howard Bloom began his legendary career in music public relations when he co-founded The Howard Bloom Organization Ltd in 1976, which subsequently developed the careers of Michael Jackson, Prince, KISS, Billy Joel, John Couger Mellencamp,Simon & Garfunkel, Bette Middler, Joan Jett, AC/DC, Talking Heads and Grandmaster Flash and the Furious Five. During the Tipper Gore and Parental Music Resource Center (PMRC) music censorship scandals, Bloom fought courageously for freedom of speech and democratic pluralism with his Music In Action coalition.

Bloom left the music industry in 1988 due to Chronic Fatigue Syndrome, reinventing himself as one of the world's leading scientific experts on group dynamics, perceptual engineering, memetics, and popular culture. His best-selling book The Lucifer Principle: A Scientific Exploration Into the Forces of History (New York: Atlantic Monthly Press, 1995) was acclaimed by 22 major scientists upon its release, and is regarded as a landmark study of principles including memes, the pecking order, and the superorganism (group-mind). The book established Bloom as a scientific expert in mass behavior.

Bloom subsequently founded the prestigious International Paleopsychology Project, a growing assembly of scientists, theorists, and conceptual outsiders who critically examine contemporary society, drawing upon physics, microbiology, paleontology, endocrinology, neurobiology, anthropology, history and human ethology.

Bloom shows this remarkable interdisciplinary outlook in his latest book, Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century (New York: John Wiley and Sons, 2000), which argues for Group Selection Theory, and compellingly warns that humanity may face a bacterial apocalypse.

The views expressed above represent the writer and not necessarily those of The Disinformation Company Ltd.

 
 
more information  
 

Howard Bloom
The official Howard Bloom site, featuring book excerpts, essays, commentaries, links and more.

The International Paleopsychology Project
Founded by scientific luminary Howard Bloom, the International Paleopsychology Project is an international taskforce using a multi-disciplinary approach combining physics, microbiology, palaeontology,endocrinology, neuro-biology, anthropology, history and human ethology. This new cyber-movement is dedicated to mapping out he evolution of complexity, sociality, perception, and mentation from the Big Bang to the present. This site contains scientific papers, publication details, taskforce links, and a wealth of information on Bloom's current projects. One of the most significant scientific projects to develop in years.

The Lucifer Principle
The official site for Howard Bloom's book The Lucifer Principle: A Scientific Exploration into the Forces of History (New York: The Atlantic Monthly Press, 1995), which was acclaimed by 22 major scientists upon release, and generated controversy for its discussion of fundamentalist Islam as a 'killer culture.' This extensive site features book chapter excerpts, reviews, and commentaries. This is a lucidly written introduction to such things as Memes, the Pecking Order, the Global Brain, and the Superorganism (group dynamics).

Global Brain: Chapter Excerpts
Selected chapters complete with illustrations and references from Howard Bloom's book Global Brain: The Evolution of Mass Mind from the Big Bang to the Twenty First Century (New York: John Wiley & Sons, 2000). Bloom's multidisciplinary approach to cultural history is eye-opening and makes many provocative connections across the arts and sciences. You won't look at yourself or history the same way again!

Howard Bloom's New Eye
Howard Bloom is known for his aesthetic creations and stunning photographs. This site showcases his work, particularly material that captures the hidden aspects of the modern environment. These photos can simultaneously be chilling and beautiful.

The Balkans
A brief article written for the National Values Centre, Inc, (Denton, TX), in which Howard Bloom presents a paleo-psychological perspective on the Balkans Conflict and the Kosovo crisis (1999) in particular. Contains a perspective not found elsewhere.

Amazon.com Author Interview
Most Amazon.com author interviews are pretty boring, but Howard Bloom reveals much about his childhood and early influences. Unintentionally very funny, because Amazon.com didn't edit Bloom's commentary at all. Offers an insight into how intense and provocatively intellectual Bloom can be in person.

Expert Witness Radio: Howard Bloom on Evil
In this Expert Witness Radio episode (February 2000), Howard Bloom discusses social organization, evil, narco-politics and how to stop the next world war. Hosted by Mike Levine. RealAudio. 58 minutes.

I Have Met God and He Lives in Brooklyn
"Or how the arch skeptic, dark lord of Disinformation becomes convinced, and tries to convince you the reader, that Howard Bloom is next in a lineage of seminal thinkers that includes Newton, Darwin, Einstein, Freud, and Buckminster Fuller and how he is going to change the way we see ourselves and everything around us."

The Age of National Schizophrenia
Dr. Don Beck draws upon paleopsychological concepts to examime the State of the Union after the 2000 presidential election's Florida debacle.

The Advertising Virus
A glimpse of Howard Bloom's psyche-altering techniques. The PR agent as postmodern shaman.

The Futures of Racism
Dr. Caleb Rosado fuses together the Spiral Dynamics framework of Don Edward Beck and Christopher C. Cowan (based on the work of Clare W. Graves), and Howard Bloom's International Paleo-psychology Project in this essay, to study the underlying values systems and surface representations of racism. This is an example of real-world practical application of paleopsychological data towards conflict resolution.

Nonzero & Nonsense: Group Selection, Nonzerosumness, And The Human Gaia Hypothesis
This Skeptic book review (January 2000) of Robert Wright's book Nonzero: The Logic Of Human Destiny (Pantheon Books, 1999), by Binghamton University Department of Bilogical Sciences scientist David Sloan Wilson, features a lengthy critique of Howard Bloom's Global Brain hypothesis, likening Bloom to radio shock-jock Howard Stern!

YouthActivism.org
"This site is dedicated to the intelligence, energy, and passion of young women and men around the world who are taking action to demand a better, more just and democratic world. Many of these people are addressing critical problems of our time." Howard Bloom is on the Advisory Board.

Where Echoes End
A stylish site showcasing the moody and avant garde music of Australian band Where Echoes End, who explicitely draw upon the theories of Howard Bloom, Lyall Watson, Carlos Castaneda, Paul Davies, Darryl Reanney and Richard Leakey to "study the relationship between genetics, human behaviour, culture, science, politics, mysticism and religion." The site features sound samples, band information, and stylish graphics. One of the most innovative applications of The Lucifer Principle on the Internet. Well worth checking out!

Scent of Eros: Paleopsychologist James Vaughn Kohl
Paleopsychologist James Vaughn Kohl has compiled a vast list of top-notch scientific data on the often overlooked role of smell within the alterable matrix that is the Self. Useful for the human ethologist researcher, student of human sexual behaviour, or the latest Don Juan seductive wannabe.

Evolution and Behaviour
Excellent resource on Charles Darwin's evolution model, including Howard Bloom's work.

Meme Central
Richard Brodie's resources on memetics and paleopsychology, with links to the Meme Update newsletter. Brodie is a member of the International Paleo-psychology Project, and author of Virus of the Mind: The New Science of the Meme (Seattle: Integral Press, 1996).

The SocioWeb: Writings
Your independent guide to sociological resources on the web. Links to critical information and background on Bloom's theories.

Motion Graphics: Earth From Above
The closest web-site on the Internet to resemble a multimedia Howard Bloom aesthetic experience: streaming visual music over evocative images of our home, planet Earth.

Internet Christian Library: Scholarship And Science
A critique of Western science and Howard Bloom's book The Lucifer Principle: A Scientific Exploration into the Forces of History (New York: The Atlantic Monthly Press, 1995) written from a sophisticated Christian viewpoint. Its author Jerry L. Summers (East Texas Baptist University) examines many aspects of Bloom's book, notably debates concerning socio-biology, and Bloom's concern for the human condition. Some intriguing problems are raised.

Jean Beauvoir
Artist, producer, and songwriter Jean Beauvoir has worked with many musicians and artists who were associated with the Howard Bloom Organization.

Indie 2000! Music Marketing Essentials
Christopher Knab continues the music and PR management techniques devised by the pioneering Howard Bloom in a series of articles attacking dubious industry standards, including artist royalty and contract issues, and pay-for-play.

ISL Public Relations
Ida S. Langsam worked with the Howard Bloom Organization, and has continued his pioneering rock industry PR-shaman techniques. Howard Bloom: "I've felt for years that no one was getting the message -- publicity starts with the inner soul of an artist and works its way from there. It involves schooling the artist in an ability to comprehend the emotional self which has spoken through his music, but often never been expressed overtly in his daily thoughts. Music and celebrity arise from self-revelation and the validation of previously unspoken passions in an audience. By voicing his or her inner self, the artist gives voice to a multitude and for a minute sets them free or offers them something far more permanent--identity. You got it. Thank God."

The Lucifer Principle: A Brief Review
Reviewer Ken Kittlitz raises some interesting concerns regarding Howard Bloom's thesis: "Many of Bloom's arguments rest on the assumption that groups, be they composed of organisms or ideas, will form into hierarchies in which there is competition for the upper slots. The inevitability of such "pecking orders" may not be entirely true, however."

Internet Infidels Secular Web: From The Mailbag
Links the child-killing behaviour of Asian langur monkeys to the Yanomami tribe (Amazon region), and the early Israelites. Interesting hypothesis.

How to Spur Scientific Revolution: Amass Copious Data, Keep it Simple
A revealing article by freelance journalist Karen Hopkins that critiques the popularisation of science (John Brockman's Third Culture meme) from The Scientist (Vol 10 #16, August 19, 1996: 18). Mentions Howard Bloom with brief comments, and suggests close links between his group selection (Super-organism) model and his music PR work.

Censorship's New Wave
An excellent piece giving background on the rise of groups like the Parental Music Resource Center(PMRC), American Family Association (AMA) and Back In Control; who attempted to censor and suppress rock music during the 1980s. Features comments by Howard Bloom and other leading industry personnel.

Memes: A Dialogue
Corrections to comments regarding evolutionary models presented in Howard Bloom's The Lucifer Principle: A Scientific Exploration into the Forces of History (New York: The Atlantic Monthly Press, 1995). Worth comparing theories.

UFOs As a Modern Devil Myth
Don Webb explores the Lucifer archetype asa manifestation of individual rebellion (cultural antinomianism) against the group-mind.

Lateline: The Nature of Evil
Transcript of a segment shot for Australian current affairs series Lateline, originally broadcast on May 4, 1999, featuring commentary by Howard Bloom.

Lack of Touching Leads to Violence?
A questionnaire based on "The Importance of Hugging," originally published in Omni science magazine, and later incorporated into 'The Lucifer Principle'.

The Lucifer Principle and The Great Australian Gun Law Con
A. Lucifer Principle excerpt.
B. Use of Howard Bloom's work to support liberty, 'gun laws' freedom, and the Great Australian Gun Law Con.
C. A provocative juxtaposition of interesting resources on gun laws and the media 'manufacture of consent,' but the rhetoric is not necessarily supported by Bloom. Does the use of paleo-psychology as propaganda already weaken the credibility and objectivity of a young discipline? You decide!

Howard Bloom: "There seems to be a conceptual Moebius strip which puts ultra-libertarians, folks fundamentally against violence, cheek by jowel with the folks who would gladly exterminate them - the fundamentalist militiamen. Thank the gods for the fact that these debates are being carried out with words, not bullets. So far, they are a testament to the supple power of democracy and pluralism."

A Future Evolution?
The Lucifer Principle discussed from a Gaian eco-consciousness perspective. Some intriguing thoughts about humanity's possible future conscious evolution.

The Lucifer Principle By Howard Bloom, Calls Muslims 'Barbarians'!
"I'm on Muslim hit-lists as a result of The Lucifer Principle and have had to do some pretty intense things to stop the book from being dropped." Cafe Arabica ran an unsuccessful campaign to have the book pulped. An example of what Bloom has had to face for attacking the disturbing aspects of fundamentalist Islam.

The Abridged History of Go-Go in the Streets of DC
In this abridged history of Go-Go party music, William H. Sweet, Jr., the author briefly mentions the early PR campaigns by Howard Bloom And Associates. Useful for studying in the wider context of memetic Life Conditions filters.

The Lucifer Principle: A Review
"If, like the present reviewer, you are a sucker for theories of history, you could do worse than this Social Darwinist theory-of-everything by Howard Bloom, a writer of popular science and noted PR man." Reviewer John J. Reilly makes an interesting case for memetic determinism.

The Lucifer Principle: Holy Quran Quote
"Mr. Bloom fails to reference the quote from the Holy Quran for a simple reason: the quote does not exist . . . Mr. Bloom's preposterous statement serves to fuel the flames of anti-Arab and anti-Muslim hatred."

Hizbollah
These people want Howard Bloom dead.

Infinity Factory: Howard Bloom
Check out the Infinity Factory episode, Howard Bloom.

Infinity Factory: Howard Bloom (RealAudio)
Check out the Infinity Factory episode, Howard Bloom (RealAudio).

Infinity Factory: Howard Bloom: Elections and Activism
Check out the Infinity Factory episode, Howard Bloom: Elections and Activism.

Infinity Factory: Howard Bloom: Elections and Activism (RealAudio)
Check out the Infinity Factory episode, Howard Bloom: Elections and Activism (RealAudio).

Disinformation Dossier on Richard Dawkins
Check out the Disinformation Dossier on Richard Dawkins.

Disinformation Dossier on Douglas Rushkoff
Check out the Disinformation dossier on Douglas Rushkoff.

Disinformation Dossier on Memetic Engineering
Check out the Disinformation dossier on Memetic Engineering.

Disinformation Dossier on US Secession Movements
Check out the Disinformation dossier on US Secession Movements.

Disinformation Dossier on Robert Wright
Check out the Disinformation dossier on Robert Wright.

Disinformation Dossier on Disinfo.Con 2000: Tents Under Pressure
Check out the Disinformation dossier on Disinfo.Con 2000: Tents Under Pressure.

Disinformation Dossier on Marilyn Manson
Check out the Disinformation dossier on Marilyn Manson.

Disinformation Dossier on Electrofringe Festival 1999
Check out the Disinformation dossier on Electrofringe Festival 1999.

Disinformation Dossier on Muzafer Sherif and Social Judgment Theory
Check out the Disinformation dossier on Muzafer Sherif and Social Judgment Theory.

Disinformation Dossier on Subliminal Advertising: Return of the Hidden Persuaders
Check out the Disinformation dossier on Subliminal Advertising: Return of the Hidden Persuaders.

 
 


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